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Xiamen Not without reason, is called Heron Island . As you might imagine Xiamen is one of the few in China, home to the white heron. Amoy is the perfect place for her - a long coastline, abundance of food [small aquatic animals and insects] and favorable breeding conditions, make these birds dwell here in almost every pond.

This species is protected - is in

Red Book of Endangered Species

. According to legend, in the old days was played a murderous battle for supremacy on the island fought by herons from venomous snakes. Herons won, and thus gained the Xiamen one of his many nicknames - Heron Island. for: Amoy magic.com

Dragon Boat Pond, Jimei White Heron has become a symbol of Xiamen. Her name was called streets, squares, hotels, large and small firms have a heron in the name or logo [to name just Xiamen Airlines], in one word - the heron is trendy. While the place names are not surprising, as many other examples can be a bit surprising. As it turns out - only apparently. In the minds of Chinese people - those who attach great importance to symbols - the heron is identified with Xiamen, a well-known that everywhere but home is best. Traders are guided so instinct of consumers who are inclined to choose the well-known brand, the brand closer. On the other hand it is a highlight of origin, attachment to place - a sign of belonging to a group, one can say that the example of local patriotism.

Airline Logo Xiamen Airlines

as a curiosity at the end I give the message that the authorities Xiamen sponsored by the Friendship Award of the Herons,
to encourage and honor of the foreign experts who their work have made outstanding contribution to the city of Xiamen and its inhabitants
.

More about


here.

More about Heron
here.

photo: Archives & Internet